2025 – Wednesday Conference Sessions – Mar 26

Here are NEAGC’s sessions for Wednesday, March 26th.
All times are Eastern.

8:00-9:15 a.m. – Breakfast and Networking in the Biltmore Ballroom

“Hot Breakfast Roundtables”
Add a side of group conversation to your breakfast with a breakfast roundtable discussion. Topics include Engagement Centers, Stewardship & Showing Impact, Community Colleges and More TBA

9:30-10:30 a.m.Breakout Sessions

A Giving Day Forum
Amanda Tsapatsaris, Endicott College, Jen Shea, College of the Holy Cross and Meg Cummins, Bryant University
Biltmore Ballroom

A trio of giving day experts join forces for a catch-all giving day Q&A. Bring your successes, challenges, trends and ideas for the future as Amanda, Jen, and Meg lead a final giving day conversation.

Partnering With Athletics: Easy and Effective Ways to WIN With Your Athletics Department
Jon Gregory, Cornell University
Narragansett Bayview Room

Historically, the spirit and camaraderie that athletics lends to an alumni community is often built around something like a Homecoming football game or a major basketball rivalry game. These traditions are often deep rooted in unique subcultures. However, in the new college athletics and sports landscape there are a variety of proven, new, and exciting ways to integrate the efforts of athletics and your institution to inspire the masses to engage and give—regardless of a direct affiliation with athletics! Come learn more about the different ways to carry the ball across the goal-line to create shared success for donor engagement by partnering with your athletics department!

A Parent Giving Forum
Moderators TBA
L’Apogee B Room

Bring your parent fundraising success stories, challenges and ideas to this open Q&A all about parent and family giving.

Annual Giving is Where it Starts – Proactively Building Major and Planned Giving Pipelines Through Amazing Annual Donor Experiences
Chris Adams, Givzey
Summit C Room

Annual Giving is where it all starts before the majority of donors are inspired to commit major and planned gifts to your organization. Establishing amazing donor experiences and connecting your annual donors to the long term vision and mission is critical to making these outcomes happen. That’s why Givzey is back with more learnings, data, and strategies to help you better cultivate your annual donors and proactively build your future major and planned giving pipelines. So how can development professionals scale processes, create a world-class donor experience, and increase bookable revenue in a rapidly changing philanthropic landscape? In this session, Chris Adams of Givzey will discuss how emerging technologies are revolutionizing the way nonprofits build and maintain planned gift and major gift pipelines. You’ll come away equipped to build deeper relationships with donors by escaping the manual cycle of (re)solicitation.
Learning Objectives:
● Learn the latest donor behavior and giving research
● Understand what new tools and technology are available
● Learn how to introduce and secure multi-year giving
● Become fluent with “the art of the double ask”
● Understand how to document donor intent in the moment
● Learn strategies for breaking the solicitation/cultivation trap

10:30-10:45 a.m.Break

10:45-11:45 a.m. – Breakout Sessions

The Final Forum – All Questions Welcome
Jake Strang, University of Pittsburgh (Moderator) with a Faculty Superhero Panel
Biltmore Ballroom

Join Jake and a collection of speakers from the previous 30 sessions, all back to answer your final questions and offer some final insights.

The Hot Gos on P2P: What’s In, What’s Out, and What You Need to Know”
Tori Middlebrooks, GetThru
L’Apogee B Room

P2P texting is still one of the hottest tools in fundraising, but the landscape is changing—fast. In this session, we’re spilling the tea on what’s working, what’s not, and what fundraisers need to know to stay ahead. From compliance updates to engagement strategies, we’ll cover the do’s, the don’ts, and the must-tries for 2025. Whether you’re a texting pro or just getting started, you’ll leave with the latest best practices and real-world examples to elevate your P2P program.

Increasing ROI Through Data Modeling, Direct Mail, and Digital Marketing
Ryan Talbert and Allison Shore, Excalibur Direct Marketing
Narragansett Bayview Room

This interactive discussion will focus on developing a deeper understanding of your data to help impact your Annual Giving campaigns. It will include a review of the benefits of Data Modeling, and how to directly target your most likely donor matches from your current lists.

11:45 a.m.-Noon – Conference Closing and Sponsor Drawing in the Biltmore Ballroom

Be there for our fast finale to the 2025 Northeast Annual Giving Conference, where we’ll draw the winner of our sponsor bingo contest, hear some favorite words of wisdom from all the previous sessions at the conference, and say thanks to the speakers, sponsors and all the other attendees that made the conference such a success.