The 2018 NEAGC

Hosted at Hartwick College in Oneonta, NY
Tuesday, May 22 – Wednesday, May 23

The 2018 NEAGC Fee: $175

What’s included? Two keynote sessions, five breakout sessions, networking with sponsors, presenters, and attendees, as well as several meals and refreshments throughout the conference. A full lunch will be available on Tuesday and Wednesday afternoon. When booking your travel, plan to stay until the end of the conference for a chance to win one of five Amazon Kindles.

For more information or to be added to our email distribution list, please sign up now.

Conference Schedule

Tuesday – May 22, 2018

8:00 a.m. – 9:00 a.m. Registration and Coffee

9:00 a.m. – 9:30 a.m. Opening Remarks

Louis Noce, President, Board of Directors, NEAGC & Senior Director of Giving, Hartwick College
Special Welcome from Hartwick College

9:30 a.m. – 10:45 p.m. Keynote Speaker

Bob Burdenski, Robert Burdenski Annual Giving, Fundlist

10:45 a.m. – 11:00 a.m. – BREAK/VISIT VENDORS

11:00 a.m. – 11:45 a.m. – BREAKOUT SESSION 1

  • Crowdfunding and Social Media Tactics, Elaine Ezrapour, Fordham University
  • Venmo, The Code Cracked, Joseph Szymanski, Vassar College
  • Predictive Modeling and Forecasting, David E. Robertson Jr., SUNY Upstate Medical Center
  • Growing your Annual Fund, Colin Hennessy, University of Pennsylvania

Noon – 1:15 p.m. Lunch

1:00 p.m. – 1:15 p.m. Visit Vendors

1:15 p.m. – 2:15 p.m. BREAKOUT SESSION 2

  • Developing an Annual Giving Plan, Jeff Bagel, eAdvancement
  • What Does your VP really think? Gregg Fort, Hartwick College
  • Students in Annual Giving, Elaine Ezrapour, Fordham University
  • Ask the expert, TBD, Diane Thompson Award Recipient

2:15 p.m. – 3:15 p.m. BREAKOUT SESSION 3

  • Phonathon for large and small shops, Kyle Nachreiner, New York University
  • Integrated Multi-channel Marketing, Colin Hennessy, University of Pennsylvania
  • Giving Days – Challenges and Successes, Sarah Sanders and Susan Ferris, Union College
  • Managing Your Fundraising Events, Ann Marie Boccuzzi, New York University Stern School of Business

3:15 p.m. – 3:30 p.m. BREAK/VISIT VENDORS

3:30 p.m. – 4:30 p.m. BREAKOUT SESSION 4

  • Annual Giving – How to survive in a small shop, Andrew Bernstein, Quinnipiac University
  • Trends in Annual Giving, Bob Burdenski, Robert Burdenski Annual Giving, Fundlist
  • Growing your Annual Fund – A Sense of Belonging, Colin Hennessy, University of Pennsylvania
  • Why should we give to them or at all? John Taylor

4:30 p.m. Day 1 Sessions Concludes

 

Wednesday – May 23, 2018

8:00 a.m. – 9:00 a.m. Breakfast

9:00 a.m. – 9:30 a.m. Opening Remarks
Louis Noce, President, Board of Directors, NEAGC & Major Gift Officer, Hartwick College

9:30 a.m. – 10:45 a.m. – Keynote Speaker

Penelope Burk (followed by book signing)

10:45 a.m. – 11:00 a.m. – BREAK/VISIT VENDORS

11:00 a.m. – 11:45 a.m. – BREAKOUT SESSION 5

  • Take Your Social Game to the Next Level, Stephanie Rasamny, MainSpring
  • Career Paths in Annual Giving, Louis Noce, Hartwick College, Robert Meyer, Fordham University and Kristin Manhardt, University at Buffalo
  • Direct Mail Best Practices: If They’re The Best, Why Doesn’t Everyone Use Them? Paul Berry
  • The Love Affair between Annual Giving & Advancement Services, John Taylor, and Bob Burdenski

11:45 a.m. – 12:30 p.m. BREAKOUT SESSION 6

  • Successful Fundraising Appeals- “Writing the Perfect Letter”, Tracey Palmer
  • Where are we now? The ups and downs of Digital Fundraising and Engagement, Kara St. John Tompkins, Syracuse University and  Kestrel Linder, GiveCampus
  • Effective Segmentation – Mail vs. Phone, Paul Berry and  Kyle Nachreiner, New York University
  • Volunteer Engagement in Annual Giving – Skylar Beaver, The Spence School

12:30 a.m. – 1:45 p.m. Lunch – Giveaway – must be present to win

1:45 p.m. Conference Concludes

*Breakout session topics are can be selected at the time of registration.

If you would like to download the presentations from the 2018 conference to view for yourself and have the required password, check back after the conference.

The Diane Thompson Award Recipient

The Diane Thompson Award: Annual scholarship awarded to a senior annual giving professional who, in the opinion of the Northeast Annual Giving Association Executive Board, has exhibited excellence in annual giving practice and commitment to the profession. First presented in 2015, the award is named after Diane Thompson, the foundress of the Northeast Annual Giving Conference.

The Northeast Annual Giving Association is pleased to announce the recipient of the Diane Thompson Award is Tammy Schlafer, Development Officer at SUNY College of Environmental Science and Forestry in Syracuse, NY.

Tammy joined the ESF team in November 2017 and has been tasked with developing comprehensive mid-level giving strategies, and fortifying the College’s direct marketing programs. Previously, Tammy was executive director at Syracuse University. In her tenure there, she launched several programs including its leadership annual giving effort, several micro appeals, SU’s crowdfunding, and young alumni, and student-focused initiatives. She joined Syracuse’s annual giving in 1990 as its assistant Telefund manager, rising through the ranks to become its executive director in 2011.

She received her BS in management science from State University College at Geneseo. It was there that she was introduced to higher-education philanthropy. As a member of the Undergraduate Alumni Association, she served as student volunteer coordinator for the College’s first-ever phonathon.